Even big brands ask their subscribers to whitelist their emails, so this is actually a common strategy. Looking for a spam trigger word list? Why Are My Emails Going to Spam in Outlook? | Community - Klaviyo The builder is drag and drop; you can trigger emails and SMS based on various conditions and actions. Common spammer-behaviors that need to be avoided to ensure that emails dont land into the spam box are: bad spelling and grammar, image-only emails, and spammy subject lines containing words like free, $$$, unlimited etc. Why you should remove spam traps Sending to spam traps or actual humans who do not engage (open/click) with your emails will cause deliverability issues. It can help you with improving the deliverability of your campaigns. Finally, a single platform to personalize at scale. And that engagement can be positive or negative: While there are many hurdles a marketing email must overcome to reach its destination, there are also several ways to get past them. 24/7 email and chat support along with community and video courses. There are two types of email bouncing: hard and soft bounce. You can check your domain reputation with a free tool. Avoid spammy copy. Klaviyo offers some of the most impressive features, from email automation flows to AI-based product recommendations. Below is an example of a text-only email from MealPal. While this is not necessarily required in the US, it is still a good practice. It offers multiple design and style options, and you can easily configure targeting and behavioral settings. Klaviyo doesnt have insight into where your emails are being placed. to flag your messages as spam, as this is considered to be suspicious activity.. You can use GIFs as an alternative to make your emails more appealing. Can someone help us with this? https://www.bigmarker.com/klaviyo-marketing/klaviyo-product-event-feature-walkthrough-spring23. Some recipients in your email list might have revoked their consent or unsubscribed. Click the box that indicates what you want to happen to those emails, whether . How-To Geek is where you turn when you want experts to explain technology. Due to this, sending only one image looks suspicious to spam filters. And the Content Marketing Institute reports that 81% of marketers use email marketing. Lets see what factors affect your email deliverability reputation: Email service providers like Gmail, Yahoo, and Outlook have different algorithms to prevent spam.